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BMW Expands ‘Ultimate Driving Experience’

BMW Expands ‘Ultimate Driving Experience’

The 2023 program features a full brand immersion experience including professional instruction on closed courses, street drives, vehicle displays, and tech demonstrations

A photo of a BMW I4 being driven past a cone on a driving course

Highlight vehicles for the Ultimate Driving Experience include the battery-electric models of BMW iX and i4 (shown), and the updated BMW 330e plug-in hybrid. (Photos courtesy of BMW USA)

BY MARK MAYNARD

BMW has revved up its long-running Ultimate Driving Experience tour across the U.S. for 2023. The “experience” provides BMW customers and enthusiasts with an immersive driving experience led by BMW professional driving instructors. 

 The Ultimate Driving Experience goes where no standard driver-training course can go. Tour participants are teamed with professional drivers.

 Be sure to register early. The tours typically fill up faster than an electric BMW iX SUV can get to 60 mph — in 4.6 seconds.

This year’s tour will include 26 total stops across the U.S., and San Diego is among the destinations.

The 2023 Ultimate Driving Experience allows participants to experience an array of BMW’s latest vehicles, including electrified models. A sample lineup of test vehicles includes the all-electric BMW iX and BMW i4, and the updated BMW 330e and BMW 530e plug-in hybrid electric sedans. 

The first tour stop was Washington, D.C., from March 30 to April 2. Other tour stops this year include Atlanta, Denver, Phoenix, San Francisco, Los Angeles, San Diego, Houston, Nashville, and others.

 According to a BMW spokesman, details for the tour stop in San Diego were still in the works as of this posting.

 “We will indeed be back this year, and the target event dates are Nov 2-5, 2023,” he said in an email.

A static view of a coper-colored BMW battery electric iC

The battery-electric 2023 BMW iX xDrive50: 516-hp, 0-60 mph in 4.4 seconds, and up to 307 miles of driving range with ultra-fast charging capability. Pricing starts at about $88,000.

 Ultimate Driving Experience Features

 AUTOCROSS: Pro instructors will demonstrate BMW’s performance driving dynamics, advanced technologies, and innovative safety features on a challenging closed course. (For ages 18 and older);

 STREET DRIVES: Test drives on area roads will include the all-electric MINI Cooper SE in select tour stops. (ages 25+);

 iX EXPERIENCE: Take a deep dive into the electric BMW iX SUV. With 516 horsepower and a 0-60 mph acceleration in 4.6 seconds, the BMW iX has an EPA estimated battery driving range of up to 324 miles. Advanced technologies in the iX range from 5G connectivity to a sweeping curved display that unites the 12.3-inch information display with a 14.9-inch central control display and BMW iDrive 8.

 DISPLAY VEHICLES: A static display will include the new, battery-electric BMW i7 Sedan flagship and the 644-hp plug-in hybrid electric BMW XM Sports Activity Vehicle.

The big BMW i7 electric flagship sedan

The battery-electric 2023 BMW i7 xDrive has a driving range of up to 318 miles and 0-60 mph acceleration in 4.5 seconds. Pricing starts at about $120,000.

To Register

The full BMW Ultimate Driving Experience schedule and program details are available on the official BMW UDE website

Fix the Damn Potholes!

Fix the Damn Potholes!
A pothole-crumbled street in San Diego

It will take more than a slurry coating to smooth this potholed street in San Diego. (Mark Maynard)

BY MARK MAYNARD

It was 2018 when politician Gretchen Whitmer was campaigning for Michigan governor when she heralded her campaign with the mantra, “Fix the Damn Roads.” She took the election campaign on the road for a mid-Michigan tour of 70 stops. Her campaign bus was wrapped with the battle cry, “Fix the Damn Roads.”

The campaign must have resonated with voters because Whitmer, a Democrat, was elected governor in 2019.

The Hankook Gauge Index logoMichigan does indeed have potholed pavement, particularly after the spring thaw. And an auto-journalist friend based in the Detroit area is thankful for a special $600 Ford promotion for additional tire-and-wheel coverage for his then-new vehicle. He used the policy seven times that season.

Potholes are unforgiving to low-profile tires and wide aftermarket wheels. As spring arrives, potholes become more prevalent as snow and ice melt. The freeze-and-thaw action of water weakens the asphalt and hollows the space below it. Traffic massages the crumbling road surface, giving birth to the dreaded potholes.

A pothole-crumbled street in San Diego

More Bumps In the Road

The big divots in streets and highways are a problem every year and getting worse, according to the latest Hankook Gauge Data report. The tiremaker’s recent survey had 1,031 respondents.

Drivers are facing a lot more bumps in the road. In the latest Gauge survey, 62 percent of American drivers said they are noticing more potholes this year than in the past.

Most motorists will steer right around them. While not recommended, a majority of drivers (54 percent) say they swerve around a pothole. That’s especially true for baby boomers, who are nearly twice as likely to swerve around potholes than their younger millennial counterparts — 71 percent vs. 35 percent, respectively.

Younger drivers follow the handbook. Industry pundits recommend that drivers slow down and drive carefully over the pothole — and 30 percent of drivers say they do so. Millennials, generally in the age range of 24 to 39, are most likely to follow this guidance (42 percent).

Tire damage is a top concern. When driving over a pothole, drivers are most concerned about damage to the tires (36 percent), followed by the wheels (22 percent) and shock absorbers (16 percent).

About Hankook

Hankook Tire Co., based in Seoul, Korea, is the seventh-largest tire company in the world. The tiremaker’s North American headquarters are in Nashville, Tenn.

Hankook markets a full line of on- and off-road tires. Among its tire brands are:
iON, dedicated tires for electric vehicles;
Ventus premium tires;
Dynapro SUV tires;
Kinergy, comfort tires;
Vantra, van tires;
Winter i*cept;
Smart, truck and bus tires.

Shop Hankook tires here.

Toyota Corolla Cross Hybrid First Drive

Toyota Corolla Cross Hybrid First Drive

The subcompact 2023 Corolla Cross Hybrid racks up 45 mpg in town, 38 on the highway, and 42 mpg combined — with standard all-wheel drive

A gold-colored Toyota Corolla Cross Hybrid horizonal view

The new 2023 Toyota Corolla Cross Hybrid has fuel economy estimates of 45 mpg city, 38 highway, and 42 mpg combined. Pricing starts at $30,000, including automatic all-wheel drive. (Photos courtesy of ToyotaUSA)

Table of Contents

Notes from the Test Drive
Interior Function
The Hybrid Powertrain
Pricing
Standard Features By Trim
Warranty Coverage
Safety Technologies
Suspension, Steering, Brakes
Specifications

BY MARK MAYNARD

Toyota’s Corolla Cross is a likable small SUV — and it’s even more likable now that it is available in a gasoline-electric hybrid model. The hybrid model joins the front-wheel-drive, gas-engine Corolla Cross, which went on sale last year.

If there ever was a no-brainer choice for a first-time small ute buyer, the Corolla Cross is it. Its functional body style reminds of a mini-me RAV4, which has grown significantly in size and price. And it is a serious fuel miser with EPA estimated ratings of 45/38/42 mpg city, highway, and combined.

Toyota was in the Carlsbad, Calif., area of San Diego County for the first U.S. journalist drives of the 2023 Corolla Cross Hybrid. Journalists had drive time in the three trim levels of the Corolla Cross Hybrid.

Experiencing the range of trim levels with standard all-wheel drive gave me a good first-drive overview. Based on my first taste of the Corolla Cross Hybrid, I’d like to explore it more on an at-home evaluation for a proper review.

The driver area of the Corolla Cross

Entry-level models have an 8-inch touchscreen and smart key access.

Notes From the Test Drive

Toyota calls the Corolla Cross Hybrid’s exterior styling “approachable” with a higher line-of-sight. The sturdy stance disguises the upright interior, with open sightlines across the hood and over the shoulder.

Unique front and rear styling and optional two-tone paint choices visually separate the gas and hybrid models.

Standard all-wheel drive seems unusual, but after the wicked weather this winter and spring, the automatic AWD system could be a lifesaver and high on a buyer’s wish list of features.

Of the three trim levels, the base Corolla Cross Hybrid S is ideal for buyers who can live without a moonroof, power liftgate, two-tone paint, adaptive (turning) headlights, or a potent JBL audio system. The only factory choice is for special paint, a $425 cost.

Among the standard features are two USB-C charge ports and a multimedia audio system. It has all the connectivity features, including wireless Apple CarPlay and Android Auto. The multimedia system also allows over-the-air updates.

The driver seat has six-way manual adjustment and four-way for the front passenger.

I was more comfortable in the fabric-trimmed seats of the S rather than the sportier fabric seats in the SE. But the Softex-trimmed (synthetic leather) upholstery in the XSE adds heated front seats and a power driver’s seat.

The view from the open front passenger door showing the upholstery and dashboard

Cabin materials show Toyota’s newfound attention to using more refined materials and textures.

The Corolla Cross Hybrid Powertrain

Both models of Corolla Cross have a 2.0-liter Dynamic Force four-cylinder engine and an electronic continuously controlled automatic transmission.

Powertrain similarities end there, however.

The gas Corolla Cross has 169 horsepower with front-drive fuel-economy ratings of 31/33/32 mpg city/highway/combined and 29/32/30 AWD.

Performance from the Corolla Cross Hybrid jumps to 169 hp, which Toyota says makes it capable of launching to 60 mph in 8 seconds. If only its 10.6-gallon tank were larger to stretch the time between fill-ups, but placing the hybrid battery under the back seat took up the space. Still, the range is good at around 450 miles.

The open hood showing the engine

169-hp from the combined power of the engine and hybrid system.

Interior Function

The interior is not flamboyantly designed but has all the right toughness where it is needed. The materials show Toyota’s newfound attention to using more refined materials and textures.

Smart packaging of the Corolla Cross provides tall front headroom and back-seat space for a young family. Back-seat legroom, however, is grade-schooler-tight at 32 inches. Cargo space has square dimensions for friends-helping-friends move into the new condo.

The CVT shifter in the Corolla Cross

The e-CVT with Sport mode and hill-start assist.

Toyota Corolla Cross Hybrid Pricing

Expect the 2023 Toyota Corolla Cross Hybrid in dealerships this June. It is offered in S, XSE, and XSE trim levels. Starting prices by trim level:

S $29,065;

SE $29,290;

XSE $32,160.

Manufacturer Suggested Retail Pricing includes the $1,095 freight charge from the new Mazda Toyota Manufacturing plant in Huntsville, Ala.

Check here for current pricing and special offers.

An LED headlight of the Corolla Cross

LED headlights are standard on the Corolla Cross Hybrid S and SE models. Adaptive (turning) headlights are a $615 option for the XSE.

Standard Features By Trim Level

The S and SE trim levels have 17-inch alloy wheels, an 8-inch touchscreen, sport-tuned suspension, LED headlamps, and smart key access. The only factory option for the S is optional paint colors, which cost $425.

Moving up to the SE Corolla Cross Hybrid adds privacy glass, roof rails, and paddle shifters. A blind-spot monitor and rear cross-traffic alert add to the standard roster of safety features (highlighted below).

The top-line XSE is the sportiest offering, with such extras as:

  • 18-inch alloy wheels;
  • LED headlamps, taillamps, and fog lamps;
  • Softex-trimmed (synthetic leather) upholstery with heated front seats and a power driver’s seat.
An 18 inch alloy on the topline XSE model.

The XSE has 18-inch alloy wheels with a black-painted machined finish and 225/55 all-season tires.

Warranty Coverage

Toyota’s basic new-vehicle warranty coverage covers 3 years or 36,000 miles bumper to bumper and 5 years or 60,000 miles for the powertrain.

Hybrid-related components that require repairs to correct defects in materials or workmanship are covered for 8 years or 100,000 miles, whichever comes first from the original date of first use when sold as new.

The hybrid battery is covered for 10 years or 150,000 miles, whichever comes first, and is transferable across ownership.

The warranty package includes ToyotaCare, covering factory-scheduled maintenance for two years or 25,000 miles with 2 years of roadside assistance.

Paint Color Choices

The SE and XSE levels of the Corolla Cross Hybrid have special two-tone combinations, $500 each:

  • Sonic Silver with a black roof;
  • Barcelona Red with a black roof;
  • Blue Crush Metallic and black roof, and;
  • Acidic Blast (gold) and black roof. Acidic Blast is a new color.

Standard monochromatic paint colors include:

  • Jet Black Mica;
  • Cypress (forest green);
  • Celestite (sky blue);
  • Wind Chill Pearl (off-white; $425 extra)
a view of the back seat through an open side door

Back-seat legroom is grade-schooler tight at 32 inches.

 Corolla Cross Safety Technologies

Including nine air bags, the Corolla Cross Hybrid has substantial standard safety features, anchored by Toyota Safety Sense 3.0. Among the advanced technologies are:

PCS w/PD — Pre-Collision System with Pedestrian Detection;

DRCC — Dynamic Radar Cruise Control;

LDA w/SA — Lane Departure Alert with Steering Assist;

LTA — Lane Tracing Assist;

LCA — Lane Change Assist;

FCT — Front Cross Traffic Alert;

RSA — Road Sign Assist.

Star Safety System includes:

VSC — Enhanced Vehicle Stability Control;

TRAC — Traction Control;

ABS — Anti-lock Brake System;

EBD — Electronic Brake-force Distribution;

BA — Brake Assist;

SST — Smart Stop Technology;

AHB — Automatic High Beams;

PDA — Proactive Driving Assist.

A rear view of a gold colored Corolla Cross Hybrid

The Corolla Cross Hybrid model has unique front and rear styling, and optional two-tone paint choices, $500 each. AcidicBlast paint color is shown.

Suspension, Steering, Brakes

Suspension: Four-wheel independent with front sport-tuned MacPherson struts with stabilizer bar, coil springs, and hydraulic shock absorbers; Rear, sport-tuned double-wishbone multi-link rear with coil springs, trailing arms, stabilizer bar and hydraulic shock absorbers;

Steering: Electric power-assisted rack-and-pinion;

Brakes: Front ventilated 12-inch diameter rotors; rear solid 11.1-inch rotors.

Wheels and Tires

S and SE: 17-inch silver-colored alloy wheels with 215/65 all-season tire;

XSE: 18-inch alloy wheels with black-painted machined finish with 225/55R all-season tires;

There is a tire-inflation system, no spare tire.

Curb weights

S — 3,395 pounds;

SE — 3,385 pounds;

XSE — 3,430 pounds.

A view of the open cargo area with the tailgate raised

Cargo space of 40.3 cu.ft. behind the back seat. All-weather floor liners (three) are a $179 accessory.

The open cargo space with the back seat folded

Fold the back seat and load it up for friends-helping-friends move into the new condo.

2023 Toyota Corolla Cross Hybrid Specifications

Body style: All-wheel-drive 5-seat, 5-door small SUV

Engine: 150-hp 2.0-liter with direct- and multiport injection; 139 lb.-ft. torque at 4,400 rpm

Transmission: E-CVT with electronic on-demand AWD

Fuel economy: 45/38/42 mpg; 87 octane or higher recommended

Max towing capacity: 1,500 pounds

0-60 mph acceleration: 8 seconds, per Toyota

COROLLA CROSS HYBRID SYSTEM

Electric motor: permanent magnet synchronous; 152 lb.-ft. torque

Battery: 222-volt lithium-ion; 4.08 Ahr

System voltage: DC600V

Combined system power: 196 hp

BY THE NUMBERS

Fuel tank: 10.6 gallons

Cargo space: 40.3 to 61.8 cubic feet

Front head/leg room: 39.5 inches*/42.9 inches

Rear head/leg room: 39.1/32 inches

Length/wheelbase: 176.8/103.9 inches

Turning circle: 35.4 feet

PRICING

Base prices, including the $1,095 freight charge:

S $29,065;

SE $29,290;

XSE $32,160

Where assembled: Huntsville, Ala.

Warranties: 3-years/36,000-miles bumper to bumper; 5-years/60,000-miles powertrain; hybrid components are covered for 8 years or 100,000 miles, and the hybrid battery is covered for 10 years or 150,000 miles.

Included in the warranty package is ToyotaCare, covering factory-scheduled maintenance for two years or 25,000 miles, with 2 years of roadside assistance.

2023 Toyota Prius Prime First Drive

2023 Toyota Prius Prime First Drive

Re-engineered and stylishly redesigned, the 2023 Toyota Prius Prime plug-in hybrid has more power and up to 44 miles of battery-only driving. But it is also much more expensive.

A Supersonic Red Prius Prime

The redesigned 2023 Toyota Prius Prime is more powerful, with up to 44 miles of battery-electric driving. (Photos courtesy of ToyotaUSA)

Table of Contents

3 Cool Features
‘Sexy’ New Body Style
The Refined Interior
Plug-in Hybrid Powertrain
Charging at Home
Can You Name These Safety Abbreviations
2023 Prius Prime Pricing
Standard Features By Trim Level
Specifications

BY MARK MAYNARD

Owners of the previous-generation Toyota Prius Prime will not be happy if, just for the heck of it, they test drive a 2023 Prime model, a plug-in hybrid. Comparing the old model with the completely redesigned and re-engineered 2023 Prius Prime is like comparing a canoe with a streamliner.

Improvements in power, ride quality, and interior accommodations are near-luxury in a more rewarding presentation. And now, with a larger electric-drive motor and a larger four-cylinder engine, the battery driving range was improved to 39 to 44 miles, from 25 miles in the previous model.

Built on the second-generation TNGA-C platform, the 2023 Prius Prime has a lower center of gravity, reduced weight, and increased body rigidity compared to the previous generation. Toyota says the position of the hybrid traction battery was also moved to under the rear seat, yielding a lower center of gravity and a little more trunk space.

Toyota was recently in the Carlsbad, Calif., area of San Diego County for the first U.S. journalist drives of the 2023 Prius Prime PHEV and Corolla Cross Hybrid. Journalists had drive time along short routes in various trim levels of both vehicles. Soon, I will have more time for a proper review, but my time in the vehicles gave a good first-drive overview.

A leather-trimmed heated steering wheel in the entry SE model.

A leather-trimmed heated steering wheel in the entry SE model.

3 Cool Features

Traffic Jam Assist: For those on the daily commute of heavy traffic, Traffic Jam Assist can help take some of the stress from low-speed, stop-and-go driving. Here’s how it works: While driving on a highway with Dynamic Radar Cruise Control and Lane-Trace Assist activated, system sensors will detect when traffic is slowing. If operating conditions are OK, the assist system will provide acceleration, braking, and hands-free steering control under the active supervision of the driver. This system will only operate at speeds lower than 25 mph. The driver monitoring camera also must confirm the driver has their eyes on the road to allow for hands-free operation. The driver will get a prompt to resume control when traffic clears, or the speed drops below 25 mph.

Solar Roof: The 185-watt solar roof option ($640) can charge the drive battery incrementally while parked. Solar charging also supplies power to auxiliary functions while driving. Information about power generation is shown in the vehicle’s multi-information display.

Predictive Efficient Drive with Predictive Deceleration Support: This all-seeing system optimizes range by observing the driver’s stopping patterns on frequently driven routes. The system will then suggest when to let off the accelerator. Predictive Efficient Drive is a standard feature on all trim levels, but it requires a subscription for cloud navigation. The XSE Premium gets one free year of service, but the lower trim levels require an additional Drive Connect subscription.

XSE Premium 12.3-inch Touchscreen and JBL Premium Audio.

XSE Premium 12.3-inch Touchscreen and JBL Premium Audio.

‘Sexy’ New Body Style

The new Prius Prime builds upon the foundation of the standard five-seat and front-wheel-drive gasoline-electric hybrid Prius sedan. The body is 2 inches lower, an inch wider, and an inch longer than the previous generation. The smooth, aerodynamic shape has a “hammerhead nose,” lower roofline, and widened rear.

Wheel sizes are also vital to efficient performance. The entry SE model has 17-inch wheels, which Toyota says yields 44 miles of battery-electric driving. Moving up to the Prius Prime XSE trim levels adds 19-inch wheels but drops the battery driving range to 39 miles.

Curb weights are up by about 100 to 200 pounds vs. the 2022 model, which affected fuel-economy ratings, too. The 2022 Prius Prime has mileage ratings of 55/53/54 mpg city, highway, and combined. Those estimates compare to the 2023 Prius Prime at 53/51/52 mpg city/highway/combined for the base model to 50/47/48 mpg for the mid and top-line models.

The previous Prius Prime also has a farther total driving range of 640 miles compared to 550 to 600 miles for the new model.

Despite the Prime’s sleek shape (Toyota calls it “sexy”), its drag coefficient is a couple of hundredths less efficient: 0.27 vs. 0.25 for the outgoing model.

SofTex-trimmed heated and ventilated front seats in the XSE Premium.

SofTex-trimmed heated and ventilated front seats in the XSE Premium.

The Refined Prime Interior

Subtle elements of red and red ambient lighting enhance higher-quality materials in the cabin. The wider cabin benefits shoulder room by just over 1 inch and legroom stay the same at 43.2 inches. But the lower roofline trims the front headroom by 1.4 inches, which is notable in the cabin.

The driver position still has the same gauge-viewing complexity as the Prius hybrid. The more extended steering column and smallish gauge array with many details seem far away for easy viewing. However, there is a functional workaround with attention to seatback angle and steering-wheel height.

Back-seat space took a more significant trim of headroom, losing nearly three-quarters of an inch (now at 38 inches). Rear legroom grew by a noticeable 1.4 inches. With the lower headroom, however, the back seat is no place for large adults.

Trunk space increased, but by less than a cubic foot. But the wide and flat cargo capacity is very usable and expandable by the folding back seat for up to 26.7 cu. ft.

The back seat space is tight in the Prius Prime

Back seat headroom and legroom are snug at 36.4 and 34.8 inches, respectively.

Plug-in Hybrid Powertrain

Toyota’s fifth-generation hybrid powertrain pairs the M20A-FXS 2.0-liter four-cylinder Atkinson-cycle gas engine with two motor generators (MG1 and MG2). The transmission is a planetary-type E-CVT, continuously variable automatic.

The engine works with the electric motor MG2 to drive the front wheels and to boost performance as needed. Both motors work to charge the lithium-ion battery.

Combined power from the gas engine (150 horsepower) and electric motors is 220 hp. When driving in Hybrid Mode, Toyota cites an estimated 0-60 acceleration in 6.6 seconds — compared to 10.2 seconds for the outgoing model.

More powertrain details are in the specifications chart below.

An open hood view of the prime engine and electrification elements

Toyota’s fifth-generation hybrid powertrain pairs the 2.0-liter four-cylinder gas engine with two motor generators (MG1 and MG2) through a continuously variable transmission.

Finessing the Power

The Prius Prime has three drive modes that allow drivers to finesse battery reserves or power: EV Mode, HV/EV Auto Mode, and Hybrid Mode.

EV Auto Mode — relies on the battery for driving around town.

HV/EV Auto Mode — the engine will engage where it is more efficient, such as up steep hills or at higher speeds.

Hybrid Mode —automatically switches between the gasoline engine and the electric motor.

There also are selectable performance modes of Eco, Normal, and Sport.

the open charge door of the Prime

It will take about 11 hours to recharge the Prius Prime using a household outlet or four hours with a 240-volt Level 2 charger.

Charging at Home

There is no special equipment needed for home charging. The Prius Prime comes with a charging cable, but an optional 240-volt charging system will be quicker to recharge.

The battery will recharge on a standard 120-volt home outlet in about 11 hours. (Toyota recommends using a dedicated GFI 15-amp outlet). Charging with a 240-volt, Level 2 charger will take about 4 hours.

Can You Name The Safety Abbreviations?

Prius Prime’s standard safety features and technologies include eight air bags and:

TJA — Traffic Jam Assist;

SEA — Safe Exit Assist.

Toyota Safety Sense 3.0 includes:

PCS w/PD — Pre-Collision System with Pedestrian Detection;

DRCC — Dynamic Radar Cruise Control;

LDA w/SA — Lane Departure Alert with Steering Assist;

LTA — Lane Tracing Assist;

LCA — Lane Change Assist;

FCT — Front Cross Traffic Alert;

RSA — Road Sign Assist.

Star Safety System includes:

VSC — Enhanced Vehicle Stability Control;

TRAC — Traction Control;

ABS — Anti-lock Brake System;

EBD — Electronic Brake-force Distribution;

BA — Brake Assist;

SST — Smart Stop Technology;

AHB — Automatic High Beams;

PDA — Proactive Driving Assist.

19-inch Michelin Primacy all-season tires on the XSE model.

19-inch Michelin Primacy all-season tires on the XSE model.

Ride and Handling

Improvements to the suspension, steering, and braking will make an immediate impression — and not just for owners of the prior-gen Prime.

There is complete smoothness to pedal response in regenerative braking, rather than a stop-start, on-off action. And the damping effect of the suspension has an almost-sporty feel. The steel-spring suspension eliminates the jounce and heavy feel of hefting a 3,500-pound small car. The hybrid battery weighs 284 pounds — just 19 pounds heavier — or 287 pounds with the solar roof.

Electric-assist steering has some actual road feel, and the sturdy, three-spoke wheel glides through the hands. Turning circles, however, are wider by a foot, now at 34.4 for the SE and 35.4 feet for the XSE.

More hardware stats are in the specs box below.

Seats folded in the Prime cargo hold

Trunk space is wide, flat, and expandable by the folding back seat for up to 26.7 cu. ft.

A view of the rear cargo compartment

2023 Toyota Prius Prime Pricing

The redesigned 2023 Toyota Prius Prime is expected in dealerships next month, May 2023.

As before, there are three trim levels, renamed SE, XSE, and XSE Premium. And MSRPs are significantly higher than the outgoing model — by $3,580 for the SE, $5,050 for the XSE, and $4,620 for the XSE Premium.

2023 Prius Prime Manufacturer’s Suggested Retail Prices:

SE $33,445;
XSE $36,695;
XSE Premium $40,265.

Retail prices include the $1,095 freight charge from the Tsutsumi Plant, in Aichi, Japan.

Check here for updated Prius Prime pricing and special offers.

For comparison, the Toyota 2023 Prius hybrid has starting prices across six trim levels in front- or all-wheel drive that range from $28,545 to $36,960.

2023 Prius Prime paint colors:

  • Cutting Edge (light gray)
  • Guardian Gray
  • Midnight Black Metallic
  • Reservoir Blue
  • Wind Chill Pearl (white; $425 premium)
  • Supersonic Red ($425 premium)
The clever side slot for phone charging on the center console.

The clever side slot for phone charging on the center console.

Standard Features By Trim Level

SE equipment includes:

Dark gray 17-inch alloy wheels with wheel covers;

8-inch Toyota Audio Multimedia touchscreen;

6-way adjustable fabric front seats in black with red trim;

6 USB-c ports;

Electric parking brake;

Leather-trimmed heated steering wheel;

8 air bags and blind spot monitor with rear cross-traffic alert

Optional features include front and rear parking assist with automatic braking.

XSE equipment builds on SE features and includes:

Machine-finished 19-inch alloy wheels;

8-way adjustable heated power driver’s SofTex-trimmed seat. Black upholstery has red trim;

Smart key entry and push-button ignition;

Wireless phone charger;

Front and rear parking assist with automatic braking;

Available options include a 12.3-inch high-resolution touchscreen display, fixed glass roof, and Digital Key.

The XSE Premium layers onto the SE and XSE features, adding:

8-speaker, JBL Premium audio system;

12.3-inch touchscreen display;

The new Prius Prime has an optional solar roof for $640. This image shows a corner of the solar roof title

The 185-watt solar roof option ($640) for the XSE Premium can charge the drive battery while parked. The solar charger also supplies power to auxiliary functions while driving.

Fixed glass roof;

SofTex-trimmed heated and ventilated front seats;

Power rear liftback;

Digital Key.

Available options include a Panoramic View Monitor, Digital Rearview Mirror, heated rear seats, and Advanced Park. The parking system helps the driver steer into a parking space, whether parallel or backing into a perpendicular space. A combination of cameras and sensors recognizes the vehicle’s surroundings.

A rear view of a Supersonic Red Prius Prime

The more polished and stylish 2023 Prius Prime has improvements in power, ride quality, and interior accommodations

2023 Toyota Prius Prime Specifications

Body style: compact, 5-seat, 5-door, front-wheel-drive plug-in hybrid sedan

Engine: 150-hp, Atkinson-cycle, 16-valve VVT-I 2.0-liter 4-cylinder; 139 lb.-ft. torque

Motor Generator 2: Drives front wheels, regeneration during braking: Permanent Magnet AC Synchronous, 160-hp, 120 kW

Combined system power: 220 hp

Transmission: E-CVT

Plug-in hybrid battery pack: 13.6 kWh (51 Ahr) lithium-ion

Battery weight: 284 pounds (287 with solar roof)

Onboard charger capacity: 3.5 kW

Charge times: Approximately 4 hours on 240 volts; 11 hours on 120 volt

Emission certification: SULEV30 with Transitional Zero Emission Vehicle (TZEV)

MILEAGE AND DRIVING RANGE

EPA estimated fuel economy ratings; 87 octane recommended:

SE — 53/51/52 mpg city/hwy/combined;

XSE, XSE Premium — 50/47/48;

EPA estimated MPGe (combined): 127 SE; 114 XSE, XSE Premium

Estimated total driving range: 600 miles SE; 550 miles XSE, XSE Premium

EV Driving Range (up to 84 mph): up to 44 miles SE; up to 39 miles XSE, XSE Premium

0-60 mph acceleration: 6.6 seconds, in Hybrid Mode

HARDWARE EQUIPMENT

Suspension: 4-wheel independent; front MacPherson struts with stabilizer bar; rear multi-link stabilizer bar;

Braking: four-wheel disc brakes with ABS; 12-inch ventilated front discs; solid 11-inch rear discs with integrated regenerative braking and Star Safety System;

Steering: electric power-assisted rack-and-pinion.

BY THE NUMBERS

Drag coefficient: 0.27 with 17-inch wheels

Fuel tank: 10.6 gallons

Cargo space: 20.3-26.7 cubic feet

Front head/leg room: 38/43.2 inches

Rear head/leg room: 36.4/34.8 inches

Length/wheelbase: 181.1/108.3 inches

Curb weights: SE 3,461 pounds; XSE 3,516 lbs.; XSE Premium 3,571

Turning circles: 34.4 feet SE; 35.4 feet XSE, XSE Premium

Where assembled: Tsutsumi Plant, Aichi, Japan

Warranties: 3-years/36,000-miles bumper to bumper; 5-years/60,000-miles powertrain; and 10-years/150,000-miles for the hybrid battery

57th Annual Easter Jeep Safari April 1-9

57th Annual Easter Jeep Safari April 1-9

 The long-running Moab Easter Jeep Safari will draw 20,000 participants and debut 7 wild Jeep concept vehicles, four of which are electrified

The group of 7 Jeep concept vehicles

Seven one-of-a-kind Jeep concept vehicles take four-wheeling to the next level of Jeep 4×4 capability for the 2023 Easter Jeep Safari. (Photos courtesy of Stellantis)

Table of Contents

Wrangler Magneto 3.0 Concept
Scrambler 392 Concept
1978 Jeep Cherokee 4xe Concept
Wrangler Rubicon 4xe Concept
Grand Wagoneer Overland Concept
Wrangler Rubicon 4xe Departure Concept
Gladiator Rubicon Sideburn Concept
Jeep Performance Parts

 BY MARK MAYNARD

Jeep has just off-loaded seven wild mission-capable concept vehicles for the 57th annual Easter Jeep Safari, April 1-9, 2023, in Moab, Utah

The annual gathering since 1967, began as a simple one-day trail ride by the Moab Chamber of Commerce. Over the years, as participation grew, the Easter Safari expanded until it finally reached the current nine-day event. “Big Saturday” remains the culmination of the event on the Saturday of Easter weekend.

Today, Moab’s Red Rock 4-Wheelers four-wheel-drive club hosts the Easter Jeep Safari. The club will lead trail rides and some daylong trips.

“Every year, more than 20,000 Jeep enthusiasts descend on Moab, Utah, for Easter Jeep Safari to wheel in the most extreme off-road conditions,” said Jim Morrison, senior vice president and head of Jeep brand North America. 

Moab, Utah — the Jeep brand’s home away from home — has the ideal conditions to connect with Jeep enthusiasts. Morrison said in a release that Jeep listens to its followers for their feedback on where they want to take the Jeep brand into the future.

A trail ride of Jeeps in Moab

Moab’s Red Rock 4-Wheelers four-wheel-drive club hosts the Easter Jeep Safari and leads trail rides and some daylong trips.

Sermon On the Mount 

Electrified power and commanding performance will be front and center during this year’s Safari, Morrison said. Jeep engineers and designers from Jeep Performance Parts (JPP) by Mopar have created one-off rock-crawling and terrain-traversing vehicles to take four-wheeling to the next level.

The Wrangler Magneto, Jeep’s first battery-electric vehicle concept, returns for a third season. The third iteration of the Jeep Wrangler SUV concept, Magneto 3.0, and three other Jeep 4xe concept vehicles are a testament to the Jeep brand’s commitment to Zero Emission Freedom and 4×4 leadership.

Each concept features the latest production and prototype Jeep Performance Parts, all battle-tested for durability.

“Unlike any other aftermarket offerings, our growing portfolio of factory-tested and factory-backed parts and accessories are designed and engineered to face the toughest trails in the world,” said Mark Bosanac, North America senior vice president, Mopar service, parts, and customer care.  

The 2023 Easter Jeep Safari concept vehicles include:

Jeep Wrangler Magneto 3.0 

The Jeep Magneto concept

The Jeep Wrangler Magneto 3.0 Concept is back with modifications for its third safari.

When the Jeep design team began building the Jeep Wrangler Magneto concept, the intention was to use the platform to discover and push the boundaries of 4×4 electrification.

The Jeep Magneto 1.0 concept made its Safari debut in 2021 as a fully capable battery-electric off-roader. Based on a two-door 2020 Jeep Wrangler Rubicon, the Magneto features a custom-built axial flux electric motor that operates up to 6,000 rpm. Its 285-horsepower e-motor connects to a six-speed manual transmission. The compact e-motor was initially tuned to deliver up to 273 foot-pounds of torque.

The 2022 debut of Jeep Magneto 2.0 raised the e-motor power to 625 hp with 850 lb.-ft. of peak torque.

Updates to the 2023 Jeep Magneto include a more efficient motor and updated programming. Together, the powertrain has a 20 percent increase in useable energy and range, Jeep says.

Also new to the 2023 Jeep Magneto 3.0 concept are three driver-selectable functions. Output select allows the driver to choose between two power settings:

Standard: 285 horsepower and 273 lb.-ft. of torque; 

Maximum: 650 horsepower and 900 lb.-ft. of torque;

  • Two-stage power regeneration mode allows normal driving while off, or with enhanced brake regeneration using the electric motor when engaged ;
  • Aggressive hill-descent mode selectable in low range for “one-pedal” off-road driving;

Trail-riding assets of Magneto 3.0 include:

  • Dynatrac 60 front axles (5.38:1 ratio) and Dynatrac 80 rear axles (5.38:1 ratio).
  • 20-inch off-road beadlock wheels.
  • 40-inch mud terrain tires.
  • A 3-inch lift.   
A clear hood insert on the Magneto concept

The tinted hood insert on the Magneto 3.0 Concept.

Bodywork changes include:

  • Door openings swept back by 6 inches for ease of access, ; 
  • A new B-pillar was moved rearward 2.36 inches (60mm) from stock to make way for a custom anti-roll bar;
  • Front fenders stretched back on the trailing edge by two inches; 
  • Windshield raked 12 degrees to give the side view a “chopped” roof feel without shortening the front glass.  

An updated paint scheme showcases all three evolutions of the Jeep Magneto 3.0. The Bright White and Surf Blue theme remains, but it was amped up with more vibrant exterior details and red accents. Magneto’s front seats are re-trimmed in blue leather with red accent stitching. The rear seats have been removed, and the floor is Rhino-lined in Surf Blue.

Jeep Scrambler 392 

The lime-green Jeep Scrambler conceptIntroduced in 1981, the Jeep Scrambler CJ-8 was Jeep’s first convertible, compact truck. This small pickup was similar to the CJ-7, but featured a longer 103-inch wheelbase and an extended rear overhang for increased cargo space.

Fast forward four decades, and the 2023 Jeep Scrambler 392 concept follows in the tracks of the CJ-8. Though a V-8 engine was never available for the CJ-8, the 392 Scrambler concept has a 470-hp 6.4-liter HEMI V-8 with 470 lb.-ft. of torque.  

The Jeep Scrambler 392 concept started as a four-door Wrangler Rubicon. Custom carbon-fiber bodywork reduced body weight. The windshield is laid back 12 degrees and matches a lower roof. The modified silhouette reminds of chopped-top hotrods.

A clear plastic hood panel to show the engine

A tinted, clear insert in the hood sets off the 392-cubic-inch V-8. in the Scrambler 392.

One of the most functional features of the Jeep Scrambler 392 concept is the newly released AccuAir air suspension kit developed for the Jeep Wrangler and Jeep Gladiator. This adjustable-height system ranges from 1.5 to 5.5 inches. The ride height can be adjusted on the fly with an in-cab controller or through long-range Bluetooth on a wireless device.

Updated bodywork includes a new front fender flare and carbon-fiber hood. A tinted, clear insert in the hood sets off the 392-cubic-inch V-8. Lightweight front and rear bumpers with new fender flares allow more clearance for a larger tire and wheel combo.

The Jeep Scrambler 392 concept sits on 40-inch tires on custom 20-inch rims. The rims and tow hooks are finished in Brass Monkey paint, the same as today’s Jeep Wrangler Rubicon 392. The concept’s Sublime green paint contrasts with the interior treatment of blue plaid inserts with green stitching.

1978 Jeep Cherokee 4xe Concept

The Jeep Cherokee 4xe electrified concept

This year’s resto-mod concept recalls the 1974 Jeep Cherokee SJ, a two-door version of the Wagoneer. The Cherokee SJ was aimed at younger, more adventurous drivers, Jeep says. 

The Cherokee 4xe concept began with a 1978 Jeep Cherokee, which was married with a 2022 Jeep Wrangler Rubicon 4xe

The original body was heavily modified, and the exterior melds original proportions with an unmistakably 1970s multicolor paint scheme.

At a glance, the ’78 Jeep Cherokee 4xe concept looks similar to a vintage Jeep Cherokee SJ. But it has been transformed into a modern, electrified, off-road performer.

The bright yellow interior of the Jeep Cherokee 4xe

The concept’s custom interior features low-back bucket seats trimmed in leather.

Under the hood, the ’78 Cherokee 4xe concept uses the Jeep Wrangler 4xe powertrain. Power comes from two electric motors, a high-voltage battery pack, and a 2.0-liter turbocharged four-cylinder engine. An eight-speed automatic transmission connects with a 4:1 transfer case. The gearing delivers enough power to turn the 37-inch tires wrapped around custom 17-inch “slotted mag” style wheels.  

The concept’s custom interior features low-back bucket seats trimmed in leather. The rear bench seat was replaced with a four-point safety cage, and the rear cargo space houses a full-size spare tire.  

Jeep Wrangler Rubicon 4xe 

A rearview of the Rubicon conceptThis Jeep Wrangler Rubicon 4xe concept won’t be overlooked on the trail. It has an unapologetic color palette in its pink-purple-hued paint with gloss black accents. 

An AccuAir air suspension kit raises off-road capability. The adjustable suspension allows clearance for the concept’s 37-inch tires and 17-inch high-gloss black American Expedition Vehicles Borah wheels. Additional AEV pieces include front and rear bumpers, differential covers, and a Warn Zeon winch.

The Wrangler Rubicon concept in bright pink-purple paint

Grand Wagoneer Overland

 The Grand Wagoneer Overland concept with a rooftop sleeping tent for twoOver the hills and through the canyonlands with the cross-trekking 2023 Grand Wagoneer Overland Concept. The exterior of the Grand Wagoneer Overland concept is painted Industrial Green with Gunmetal accents.

The Grand Wagoneer Overland concept leverages the new 510-hp 3.0-liter V-6 Hurricane Twin Turbo 510 engine with 500 lb.-ft. of torque.

A stand-out feature of the overlanding-inspired concept is its rooftop RedTail Overland Skyloft. The carbon-fiber-constructed Skyloft unfolds in around 10 seconds from the inside by pushing up with one arm.

Inside, the Skyloft’s second- and third-row seats have been removed, and the rear-most sunroof was repositioned to create a weatherproof, step-up entrance from the third-row seating area to the Skyloft level. Entry and exit are by a sliding door and a small step, which doubles as a table. 

The 2 person skyloft

The Skyloft unfolds from the inside by pushing up with one arm.

The two-person Skyloft is a climate-controlled oasis. Its cozy interior has two oversized beanbags, a plush throw rug, pillows, and interior lighting. The interior also provides storage for bikes, gear, or anything else worth its weight and size to pack along.

A heavy-duty Warn winch was at the front grille features two sets of custom laser lights for superior night-time visibility. A durable, black Rhino-lined roof has a pop of orange to call out the outdoor gear used by many overlanding enthusiasts.

Bodywork includes larger wheel openings and custom wheel flares. A custom front chin and rear valance improve approach and departure angles. The concept’s 35-inch tires and 18-inch wheels give a 1.5-inch lift to the vehicle, boosting break over and ground clearance.

Jeep Wrangler Rubicon 4xe Departure 

The Wrangler Rubicon 4xe Departure concept in Harbor Blue paintThe Jeep Wrangler 4xe Departure is a plug-in hybrid with a catalog of special equipment. It can manage tall steps with 37-inch BF Goodrich tires on 17-by-8.5-inch Vintage Bronze KMC Impact OL wheels. It gets a 2-inch JPP lift kit with Bilstein performance shock absorbers. 

A wide-mouth tubular guard, measuring 4 feet by 1 foot, protects the seven-slot grille. The custom grille guard also folds to create a bumper bench, an ideal perch for two to take a break along the trail. Below the grille guard is a modified Rubicon bumper with a Warn winch.   

New, flat fender flares have integral removable daytime-running-light covers, which are 50-state legal. 

The Rubicon Departure leather interior

Dark Harbor blue exterior paint is carried onto the instrument panel, which features various Vintage Bronze accents.

Unique to the Wrangler 4xe Departure concept are innovative options to mount the spare wheel and tire. At the rear is a custom tube gate that allows front- or rear-facing positions for the spare wheel and tire. When the spare is flipped outward, the system acts as a bed extender for more cargo space. When the gate is turned toward the cabin, the rear overhang is improved for off-roading, with the spare wheel and tire safely secured. The convertible gate maintains a factory backup camera and CHMSL in either position.  

Dark Harbor blue exterior paint is carried onto the instrument panel, which features various Vintage Bronze accents. The bold interior treatment has Nappa leather colors of Light Acorn Squash with darker Carnegie Hall brown, accented with off-white stitching. The Dark Harbor blue continues onto the 

The Wrangler 4xe Departure concept also features an accessory instrument panel rail to mount phones or accessories for recording trail rides.

Jeep Gladiator Rubicon Sideburn 

A rearview of the Jeep Sideburn concept in lime green.

The Jeep Gladiator Sideburn concept, in Solar Flash Yellow paint, gets a JPP 2-inch lift kit with Bilstein performance shock absorbers. Hefty-footprint BF Goodrich tires, 37-by-13-inches, are on black HRE six-spoke wheels, 17-by-9-inches

In response to Jeeper feedback, the Gladiator Sideburn concept has a pair of removable 11-inch TYRI rectangular LED lights at each roof panel. The lighting bracket features a quick disconnect.

A front tire of the Sideburn concept

A hefty-footprint BF Goodrich tires, 37-by-13-inches, are on black HRE six-spoke wheels.

The bed on the Gladiator Sideburn has Molle storage panels mounted above and behind the wheel flares. Integrated RotoPaX containers are specially designed for fuel and liquid storage. In the bed, a modified Mopar spare tire carrier secures a 37-inch wheel and tire.

JPP half doors, side steps, and grab handles add to the open-air attitude.

Custom instrument panel bezels carry a 3D topographical map of Moab scenery. The map is in a matte-black base with gloss dark-silver trails. Accents throughout the cabin are in Atomic Silver matte paint. 

Jeep Performance Parts

A see-through image to show jeep performance parts

JPP’s factory-backed and quality-tested parts include axles, lift kits, bumpers, winches, skid plates, and suspension components.

Created in 2012 and offered by Mopar for the Jeep brand, JPP develops high-end, hard-core quality aftermarket accessories and performance parts. 

The factory-backed and quality-tested parts include axles, lift kits, bumpers, winches, skid plates, and suspension components. 

To see the full line of Jeep Performance Parts, visit Mopar.com.